Tag Archives: Cloud computing

PATTERNS of Expertise for the Cloud @ IBM Innovation in Hursley

This is the event that I attended to ‘feel the pulse’ and check in on the ‘Zeitgeist‘ of the cloud and the latest thinking behind and / or beyond it. It’s really fascinating to see how ‘great minds think alike’. … Continue reading

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MAKING Compelling Value Propositions by Knowing Your Customer(s)

This seminar was part of IBM’s Global Entrepreneurs Program: Caroline Egan from McDonald Butler Associates explained in ‘marketing language’ what compelling value propositions look, sound and feel like: know your customer – their pain points know your customer – their … Continue reading

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On Becoming an IBM Partner: Little Sister meets Big Brother

The cab driver to IBM Innovation in Hursley reminded me that ‘HAL‘ turns into ‘IBM’, when you keep shifting one letter for all three. I trust you remember Hal from 2001 – A Space Odyssey? I had studied on IBM … Continue reading

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